The UK’s ageing population: understanding how your market is changing
The UK has an ageing and increasingly diverse population. Recently released data from the ONS shows this population trend is set to continue for many years. For example, one in four people will be older than 65 by 2041 and the proportion of people over 85 almost is set to double over the next 25 years. While net international migration will account for almost three quarters of UK population growth.
How Google is redesigning voice recognition technology for people with speech impairments
TechShare Pro 2019 is being organised by national digital accessibility charity AbilityNet and hosted by Google in London. Google will be among a range of top tech companies that will be showcasing the latest developments in their assistive technology at TechShare Pro 2019. And one of Google’s interesting current innovations is Google Project Euphonia.
Maya Angelou, She. Made. Every. Word. Count. #BlackHistoryMonth
Guest blogger Mark Burey, Head of Communications at The Alan Turing Institute celebrates the work of Maya Angelou for #BlackHistoryMonth. Mark takes a look at her incredible ability to connect with readers, listeners or members of her audience and how PRs can take note on how to build authentic connections.
Why PR’s must act now to get digital accessibility right
It’s Global Accessibility Awareness Day (GAAD) 2019 on Thursday. The purpose of GAAD is to get everyone talking, thinking and learning about digital (web, software, mobile, etc.) access and inclusion, plus people with different disabilities. It’s the ideal moment to consider why digital accessibility and inclusion matters SO MUCH for PR and communications professionals.
New disability emojis to show their faces in late-2019
Love them or hate them, emojis are growing from strength to strength. There are currently 2,623 official unicode emojis and they are incredibly well-used. The average number of emojis sent on Facebook each day is 60 million. Whilst the average number sent on Facebook Messenger each day is a mind-boggling five billion! OMG!
Complete the ClickAway Pound Survey 2019 now
In 2016 the first ever ClickAway Pound Survey gave a fascinating insight into the world of online shopping for people with disabilities. The results didn’t make for great reading. The survey found that: 1 million people in the UK have impairments that affect the way they use the Internet.
Platinum, a book celebrating the CIPR’s 70th Anniversary
Platinum is a new book from the CIPR showcasing excellence in public relations. Edited by Stephen Waddington Found.Chart.PR Hon FCIPR, Platinum is the story of the CIPR as told by its members, including our very own Catherine Grinyer and Gavin B. Harris.
Looking at diversity through the PRCA PR and Communications Census 2018
The PRCA’s PR and Communications Census is out. Here’s a quick review of some of the key points from the census that are worth highlighting, with a particular focus on the diversity of the industry.
Eight simple steps to make your digital communications more accessible
It was Global Accessibility Awareness Day (GAAD) last Thursday. It was great to see everyone talking, thinking and learning about digital accessibility and inclusion and to celebrate, we've written eight quick steps you can follow to make your digital communications more accessible.
Apple pushes for greater representation of people with disabilities
Apple are calling for more inclusive emojis, we explore the benefits of normalising disability and making everyone realise that it's an everyday thing for the one billion people around the world who have a disability.